A written document, assimilating all of the notes from the project briefing, market research, trend analysis etc. to create a clear directive as we move forward and echo this back to the client to ensure no doubt about our aligned objectives. This document includes:
- Objectives Statement/Executive Summary
- Product Categories
- Product Benchmarking
- Potential Design Directions
- Hardware, Construction & Material Principles
- Innovation & Technology Opportunities
- Roadmap & Methodology
- Project Deliverables
We will review this written document together to make any amendments or updates to ensure we are aligned.