Brand Story Workshop

Top Independent

Jessica Lurel

3.4

(1)

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About this service

Summary

With this workshop you'll be able to articulate your brand's message, stand out and attract your ideal clients.

Process

A 30-minute kickoff meeting via Google meet or Zoom. During this first meeting I'll listen to what you want me to know about your business, challenges and goals. We'll align on what we will accomplished over the next sessions.

Audience - A one hour session to dive into the specifics of your target audience as well as their triggers and behaviours.

Brand's character - A 90-minute session to clarify your brand's personality traits that make you stand out and how you show up for your audience.

Four core stories. There are four sessions of 90. minutes: Origin story, Customer story, Value story, Purpose story. We'll explore and express in words each story over a session of 90 minutes.

Final session 45 minutes: After sending the Brand Story Guidebook, we'll have a final session where we'll go through the document and you can ask any questions.

FAQs

How are the sessions organised?
The sessions are spread at your pace. But I wouldn't recommend more than a week in between sessions in order to not lose momentum.

What's included

A Brand Story Guidebook and a recording of all the sessions
You'll receive your brand story guidebook as beautifully designed pdf document. The document will contain details about your brand's character, audience, your four core stories. With this guidebook, you'll: - align your team around your mission and vision - know how to talk about your business to your audience - stand out on your market

Recommendations

(3.4)