🔎 Define Objectives and Target Audience

Identify the purpose of the explainer video. Clearly define the target audience and their needs.

✍️ Killer Script

Develop a script that communicates your message. Keep the script concise, focusing on key points. Ensure the narrative is engaging and aligns with your brand voice.

✏️ Mood board & Storyboarding

Create a visual mood board to explore possible styles. Create a visual storyboard to outline scenes and transitions. Visualize how the script will unfold in the video.

🖍 Design Style and Graphics

Decide on the animation style (2D, 3D, whiteboard, etc.). Design graphics and visual elements that align with your brand.

🎙 Voice Over

Choose a professional voiceover artist with the right tone. Select background music that complements the video’s mood.

🎥 Animation and Production

Bring the storyboard to life through animation. Ensure smooth transitions and cohesive visuals.

🔄 Review and Revise

Conduct internal reviews to ensure the video meets objectives. Gather feedback from key stakeholders and make necessary revisions.

📦 Finalization

Add final touches, including the last revisions. Convert the video for all applicable formats, add additional captions and subtitles. Delivery!