Expert Brand Identity Design for Startups & Established Brands

Starting at

$

1,500

About this service

Summary

I offer comprehensive brand identity design services, crafting unique visual stories that elevate businesses and drive growth. What sets me apart is my holistic approach, combining strategic brand positioning, stunning design, and meticulous attention to detail to create cohesive brand experiences. By fusing creativity with expertise, I empower clients to stand out in their market and connect with their audience.

Process

Brand Identity Design Process
Phase 1: Discovery (Research & Planning)
1.⁠ ⁠Initial consultation to discuss project goals, objectives, and timelines
2.⁠ ⁠Client questionnaire to gather information on target audience, competitors, and brand vision
3.⁠ ⁠Market research and competitor analysis
4.⁠ ⁠Define project scope, deliverables, and milestones
5.⁠ ⁠Develop a customized project plan and timeline
Phase 2: Concept Development (Design)
1.⁠ ⁠Brainstorming and ideation sessions
2.⁠ ⁠Develop initial logo concepts and typography guidelines
3.⁠ ⁠Explore color palette options
4.⁠ ⁠Design iconography and custom graphics
5.⁠ ⁠Create style tiles and mood boards
Phase 3: Refinement (Design Iterations)
1.⁠ ⁠Review and refine logo concepts based on client feedback
2.⁠ ⁠Iterate on typography, color palette, and iconography
3.⁠ ⁠Develop business card, letterhead, and envelope designs
4.⁠ ⁠Design social media assets and email signature
5.⁠ ⁠Finalize favicon design
Phase 4: Brand Guidelines (Documentation)
1.⁠ ⁠Develop comprehensive brand guidelines document
2.⁠ ⁠Create style guide for print and digital applications
3.⁠ ⁠Define logo usage guidelines
4.⁠ ⁠Establish typography and color palette guidelines
5.⁠ ⁠Provide brand asset folder with organized files
Phase 5: Launch Preparation (Delivery)
1.⁠ ⁠Prepare final design files (AI, PSD, INDD, etc.)
2.⁠ ⁠Deliver source files (Sketch, Figma, etc.)
3.⁠ ⁠Present final brand identity design
4.⁠ ⁠Provide brand launch plan (optional)
5.⁠ ⁠Coordinate website design (if applicable)
Phase 6: Ongoing Support (Maintenance)
1.⁠ ⁠Post-launch review and feedback
2.⁠ ⁠Ongoing design support and maintenance
3.⁠ ⁠Brand identity evolution and updates
4.⁠ ⁠Additional design services (optional)

What's included

  • Digital Assets

    Our digital assets deliverables include: Logo design (vector and raster formats) Color palette (RGB, HEX, CMYK, PANTONE) Typography guidelines (font styles, sizes, usage) Icon set (custom-designed or curated) Digital brand guidelines (PDF or web-based) Social media assets (profile pictures, banners, avatars) Email signature design Favicon design

  • Print Assets

    For print materials, we provide: Business card design Letterhead design Envelope design Brochure design Flyer design Poster design Stationery design

  • Brand Guidelines

    To ensure consistency, we develop: Brand positioning statement Brand values and mission statement Tone of voice guidelines Visual identity guidelines Logo usage guidelines Typography guidelines Color palette guidelines

  • Optional Services

    Expand your brand identity with our optional services: Website design Packaging design Advertising design Photography or illustration services Brand strategy and consulting


Duration

3 weeks

Skills and tools

Brand Designer
Logo Designer
Print Designer
Adobe Illustrator
Adobe Photoshop
Adobe XD

Industries

Graphic Design

Work with me