What's included

• Discovery Consultation

  An important first step to our project! Let's have a quick chat so we can meet each other and learn about each other a bit more. We'll nail down your goals, how to achieve said goals, and your brand strategy.

• Brand Strategy

  Having a solid brand strategy is crucial because it provides direction and clarity to the brand's actions and decisions. Without a clear strategy, a brand risks being inconsistent, confusing, and forgettable to its audience.

• Primary Logo

  An essential to any business.

• Secondary Logo

  Excellent to have different variations of your primary logo.

• Typography Pairing

  Typography pairing can't just be random picks - it's strategically selected to match your brand visuals. This will be a pair of two typefaces.

• Color Palette

  The whole feel, aesthetic, and mood of your brand can easily be represented by colors alone. A curated color palette that exudes your brand will be created for you! Typically, we curate between 3-5 colors, but no more than 7.

• Brand Patterns

  A brand pattern can be essential to a business because it helps reinforce brand recognition and identity across all touchpoints.

• Brand Style Guide

  A brand style guide is a document that outlines the guidelines and specifications for a brand's visual identity, including its logo, typography, color palette, and other design elements. It serves as a reference for anyone creating branded materials, ensuring consistency and coherence across all marketing and communication channels.

• 10 Mockups

  See your logo in action