What's included

• Digital Brand Audit

  A thorough review of your current online presence, including website, social media profiles, and any other digital touchpoints.

• Competitor Analysis

  A detailed report on what your competitors are doing in the digital space, highlighting their strengths and areas of opportunity.

• Target Audience Persona Development

  Creation of 3-5 detailed customer personas to guide your branding and marketing efforts.

• Brand Voice & Messaging Guide

  A document that outlines the tone, style, and key messages that your brand should consistently communicate online.

• Visual Branding Recommendations

  Suggestions for logo updates, color schemes, typography, and other visual elements to enhance your digital brand identity.

• Content Strategy

  A roadmap for the types of content you should be producing, including blog posts, videos, infographics, etc., and a suggested posting schedule.

• Social Media Strategy

  Recommendations for which platforms to focus on, post frequency, engagement tactics, and advertising opportunities.

• Website Enhancement Plan

  Suggestions for improving user experience, design, and content on your website to better align with your brand and goals.

• Digital Branding Playbook

  A comprehensive guide that combines all the above elements into a cohesive strategy for your team to follow.