- Developing a distinctive brand identity that reflects with your core values /your particular industry. - Delivering a cohesive brand identity package that includes a final logo, creative sketches, mockups, and a presentation book with all necessary branding elements.

- We will be having a 30-minute call to discuss about the strategy and your needs together. * Objective: - Understanding the brand, target audience, competitors, and industry. * Tasks: - Conducting a brand discovery session with the client to define brand values, mission, and vision. - Researching for competitors and identify industry trends. - Gathering inspiration and create a mood board to set the design direction. * Deliverable: - Mood board presentation.

* Objective: - Developing initial logo concepts. * Tasks: - Creating 5 rough logo sketches based on the research and mood board. - Reviewing sketches with the client to gather feedback. - Refining the sketches into digital concepts. * Deliverable: - Rough sketches and 1 digital logo concepts.

* Objective: - Finalizing the logo and creating Visuals for the look and feel (mockups) * Tasks: - Based on client feedback, to refine the chosen logo concept. - Developing the final logo in various formats (vertical, horizontal, icon-only). - Creating the Brand Kits in visuals/mockups showcasing the logo on different platforms(e.g., website, app, business card, packaging). * Deliverable: - Final logo and branding Visuals.

* Objective: - Compiling the branding elements into a cohesive presentation book. * Tasks: - Defining color palette that aligns with the brand identity. - Choosing typography that complements the logo and brand voice. - Establishing a logo placement guidelines for different mediums. - Designing a logo presentation book that includes all the above elements. * Deliverable: - Logo presentation book in PDF format.