Turn clicks into customers, faster.

Starting at

$

1,500

About this service

Summary

Service Overview
Your website might be attracting traffic, but is it converting? That’s where Conversion Rate Optimization (CRO) comes in. I help businesses boost sales, signups, and customer actions by improving the design, content, and user journey of their website or app.
With a mix of data-driven insights, UX improvements, and A/B testing, I optimize every step of your funnel — ensuring visitors don’t just browse, but take action. Whether your goal is more leads, higher checkout rates, or better engagement, my CRO service gives you measurable results.

Process

Discovery & Goal Setting:
We start with a strategy call (or questionnaire) to understand your business goals, target audience, and key conversion metrics (sales, signups, leads, etc.).
Audit & Data Collection:
I run a full audit of your website/app using tools like analytics, heatmaps, and funnel tracking. This uncovers drop-off points, usability issues, and messaging gaps.
User Journey Mapping:
Next, I map out how users currently navigate your site. This helps identify friction, distractions, or barriers that prevent them from completing the conversion
Hypothesis & Strategy:
Based on research, I create hypotheses for improvements (e.g., shorter checkout, clearer CTAs, stronger copy). Each idea is prioritized by impact vs. effort.
Design & Implementation:
I design conversion-focused changes (landing pages, CTAs, layouts, forms, messaging updates). If needed, I deliver developer-ready Figma files.
 A/B Testing & Experimentation:
We test new designs or content against the original. Data decides what stays — not guesswork. I can run multiple rounds of A/B or multivariate testing.
Performance Tracking & Reporting:
You’ll receive detailed reports with conversion improvements, bounce rate changes, and ROI impact. I also provide insights into what worked and why.
 Continuous Optimization
CRO is ongoing. I refine and re-test to ensure your funnel keeps improving as your audience and market evolve.

What's included

  • Conversion Audit & Analysis

    I begin with a full audit of your website or app to identify drop-off points, usability issues, and content gaps. Using analytics, heatmaps, and funnel tracking, I uncover what’s stopping users from converting.

  • User Behavior Research

    By studying user sessions, click patterns, and customer journeys, I gain insights into why people abandon carts, skip forms, or leave too soon. This helps us design solutions that align with real user behavior.

  • Landing Page & Funnel Optimization

    I optimize your landing pages and sales funnels with proven CRO techniques: persuasive layouts, optimized CTAs, trust signals (reviews, guarantees), and simplified forms. This ensures smoother journeys from entry to conversion.

  • A/B & Multivariate Testing

    No guessing — only data. I set up and run A/B tests to compare different versions of pages, headlines, buttons, and flows. We keep what works, discard what doesn’t, and use real data to increase conversions over time.

  • Copy & Messaging Improvements

    Your words sell. I refine page copy, CTAs, and microcopy to make messaging clear, persuasive, and action-driven. Every word is designed to reduce hesitation and build trust.

  • UX & UI Enhancements

    From fixing confusing navigation to simplifying checkout flows, I enhance both usability and aesthetics. A frictionless experience directly translates into higher conversions.

  • Reporting & Insights Dashboard

    You’ll receive detailed reports and insights with key metrics (conversion rates, bounce rates, average order value, etc.) along with actionable recommendations for continued improvement.

  • Continuous Optimization Support

    CRO is an ongoing process. I don’t stop after one test — I provide continuous improvements to ensure your conversion rates keep climbing as your business grows.

Recommendations

(5.0)

Escarlata Ros at BTLANE ICONIC LDA hired Likhon and recommends working with them


Duration

2 weeks

Skills and tools

Shopify Designer

CRO Expert

Shopify Developer

Figma

Figma

Google Analytics

Google Analytics

Hotjar

Hotjar

Shopify

Shopify

Industries

E-Commerce
Cosmetics
Marketing