1. Understanding the client’s goals ( Business goals / Requirements )
2. Brand Attributes
3. Value proposition mapping
4. User persona / Profiles
5. Review user needs
6. Ask for 5 direct and indirect competitors
2. Research
1. Industry Understanding
2. Direct and Indirect competitors results
3. Site Audit ( For Redesign )
4. Mood board creations
3. Analysis
1. Above 2 process
2. User Stories
3. Feature Prioritization
4. Content Strategy
5. Information Architecture / Relationships
4. Design
1. Sitemap
2. User flow / Flowcharts
3. Develop design assets & system
4. Wireframes
5. Prototypes
5. Validating ( Testing of Design)
1. Eat your own dog food
2. Testing sessions ( 1-1, Focus, Remote )
3. Surveys
4. A/B Testing
5. Heuristic Evaluations
1. Understanding the client’s goals ( Business goals / Requirements )
2. Brand Attributes
3. Value proposition mapping
4. User persona / Profiles
5. Review user needs
6. Ask for 5 direct and indirect competitors
2. Research
1. Industry Understanding
2. Direct and Indirect competitors results
3. Site Audit ( For Redesign )
4. Mood board creations
3. Analysis
1. Above 2 process
2. User Stories
3. Feature Prioritization
4. Content Strategy
5. Information Architecture / Relationships
4. Design
1. Sitemap
2. User flow / Flowcharts
3. Develop design assets & system
4. Wireframes
5. Prototypes
5. Validating ( Testing of Design)
1. Eat your own dog food
2. Testing sessions ( 1-1, Focus, Remote )
3. Surveys
4. A/B Testing
5. Heuristic Evaluations