As soon as we start working together you will receive an email with your discovery questionnaire. This questionnaire contains exercises and prompts that help you gain clarity on your brand's goals, and allow us to understand your long-term vision and desired visual outcomes. You are expected to fill in the questionnaire before our strategy workshop.

Once we receive your completed questionaire we will schedule our strategy workshop. This workshop is a two-hour video call where we go through your questionnaire together. In the first hour, we discuss strategy and dive into visual design in the second. This is a collaborative session; we will present mood boards, visual directions, and strategies based on your project goals.

Now we kick-off design; building your brand's unique visual identity. This includes logo options and logo variables, color palette, visual elements, typography, and everything that embodies your (visual) brand. This process takes 2–4 weeks, depending on deliverables and package. You'll be able to choose one of the add-ups (web design, launch, socials) Expect up to 6 weeks of design.

We will present our designs inside of your Brand Proposal Deck. Inside, you will find two branding directions. You are expected to choose one and send any feedback, and we will send back a polished Brand Proposal Deck. You have two rounds of feedback. Once you're happy with your designs, we can sign off and upload your assets and brand guidelines to your brand hub.