What's included

• 2 hour brand strategy workshop

  I will facilitate a comprehensive brand analysis session with 3-6 key stakeholders in your organization. Together, we will explore the overall business positioning, audience and messaging.

• Brand Strategy Document

  I will deliver a deck containing brand guidelines. This will include: 1) brand narrative, defining the mission, vision and values of the business 2) an audience "persona" describing who to target and outlining a clear strategy to reach them including which platforms, medium and voice/tone 3) a messaging matrix describing the key elements that must be communicated across different situations