Custom Web Development & UI/UX Design by Sara P.Custom Web Development & UI/UX Design by Sara P.
Custom Web Development & UI/UX DesignSara P.
Cover image for Custom Web Development & UI/UX Design
If your Shopify store is getting traffic but not enough sales, the problem usually isnโ€™t โ€œmore traffic.โ€ Itโ€™s what happens after visitors arrive. Poor UX, confusing navigation, slow load times, weak product pages, mobile issues, technical problems, or a checkout journey that creates friction can quietly cost you sales every day. ๐“๐ก๐š๐ญโ€™๐ฌ ๐ฐ๐ก๐ž๐ซ๐ž ๐ˆ ๐œ๐จ๐ฆ๐ž ๐ข๐ง. ๐ˆโ€™๐ฆ ๐’๐š๐ซ๐š, ๐š ๐’๐ก๐จ๐ฉ๐ข๐Ÿ๐ฒ ๐„๐ฑ๐ฉ๐ž๐ซ๐ญ, ๐ž๐‚๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž ๐ƒ๐ž๐ฏ๐ž๐ฅ๐จ๐ฉ๐ž๐ซ, ๐š๐ง๐ ๐‚๐‘๐Ž & ๐’๐„๐Ž ๐ฌ๐ฉ๐ž๐œ๐ข๐š๐ฅ๐ข๐ฌ๐ญ ๐ฐ๐ข๐ญ๐ก ๐Ÿ๐ŸŽ+ ๐ฒ๐ž๐š๐ซ๐ฌ ๐จ๐Ÿ ๐ž๐ฑ๐ฉ๐ž๐ซ๐ข๐ž๐ง๐œ๐ž ๐›๐ฎ๐ข๐ฅ๐๐ข๐ง๐ , ๐จ๐ฉ๐ญ๐ข๐ฆ๐ข๐ณ๐ข๐ง๐ , ๐š๐ง๐ ๐ฌ๐œ๐š๐ฅ๐ข๐ง๐  ๐ฐ๐ž๐›๐ฌ๐ข๐ญ๐ž๐ฌ ๐š๐ง๐ ๐จ๐ง๐ฅ๐ข๐ง๐ž ๐ฌ๐ญ๐จ๐ซ๐ž๐ฌ. I donโ€™t just build websites that look good. I diagnose whatโ€™s holding them back and turn them into faster, easier-to-use, conversion-focused sales engines. ๐Ÿš€ ๐–๐ก๐š๐ญ ๐ˆ ๐œ๐š๐ง ๐ก๐ž๐ฅ๐ฉ ๐ฒ๐จ๐ฎ ๐ฐ๐ข๐ญ๐ก: ๐’๐ก๐จ๐ฉ๐ข๐Ÿ๐ฒ & ๐’๐ก๐จ๐ฉ๐ข๐Ÿ๐ฒ ๐๐ฅ๐ฎ๐ฌ Custom Shopify store development Shopify theme customization & development Shopify Liquid, HTML5, CSS3 & JavaScript Shopify Plus development and advanced configurations Store redesigns and migrations Product, collection, metafield & navigation setup Shopify app integrations and custom functionality Shopify Flow automations B2B / wholesale store setup Dropshipping store setup and optimization ๐ž๐‚๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž ๐‚๐‘๐Ž & ๐”๐— Conversion-focused store audits Product page optimization Navigation and collection optimization Mobile UX improvements Cart and checkout optimization Add-to-cart and conversion funnel analysis Cross-selling and upselling improvements Identifying conversion leaks and friction points ๐’๐„๐Ž & ๐๐ž๐ซ๐Ÿ๐จ๐ซ๐ฆ๐š๐ง๐œ๐ž Technical SEO On-page SEO Google search optimization Site structure and internal linking Core Web Vitals and speed optimization Image and asset optimization Fixing technical issues that affect rankings and conversions ๐–๐จ๐ซ๐๐๐ซ๐ž๐ฌ๐ฌ, ๐–๐จ๐จ๐‚๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž & ๐Ž๐ญ๐ก๐ž๐ซ ๐๐ฅ๐š๐ญ๐Ÿ๐จ๐ซ๐ฆ๐ฌ I also build and optimize websites using: WordPress WooCommerce Wix Squarespace ๐Ÿ’ก ๐Œ๐ฒ ๐š๐ฉ๐ฉ๐ซ๐จ๐š๐œ๐ก ๐ข๐ฌ ๐๐ข๐Ÿ๐Ÿ๐ž๐ซ๐ž๐ง๐ญ Before making random changes, I look at why the website is underperforming. Depending on your situation, Iโ€™ll analyze: โ†’ Where visitors are dropping off โ†’ Product-page engagement and add-to-cart behavior โ†’ Mobile vs. desktop UX โ†’ Navigation and site structure โ†’ Page speed and technical bottlenecks โ†’ Checkout friction โ†’ SEO and indexing issues โ†’ Recent changes that may have affected performance Then I focus on the changes most likely to have a measurable impact. ๐Ÿ“ˆ ๐–๐ก๐š๐ญ ๐ˆโ€™๐ฏ๐ž ๐ก๐ž๐ฅ๐ฉ๐ž๐ ๐ฌ๐ญ๐จ๐ซ๐ž๐ฌ ๐ข๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ž Iโ€™ve built and optimized eCommerce websites with a focus on: Recovering lost conversions without simply increasing ad spend Improving site speed and overall performance Creating cleaner, more intuitive shopping experiences Simplifying complicated Shopify setups Improving product merchandising and collection structures Fixing technical issues that were hurting UX and SEO Building stores that business owners can actually manage themselves ๐Ÿ› ๏ธ ๐“๐ž๐œ๐ก๐ง๐ข๐œ๐š๐ฅ ๐ž๐ฑ๐ฉ๐ž๐ซ๐ญ๐ข๐ฌ๐ž Shopify Liquid โ€ข Shopify Plus โ€ข HTML5 โ€ข CSS3 โ€ข JavaScript โ€ข WordPress โ€ข WooCommerce โ€ข Wix โ€ข Squarespace โ€ข SEO โ€ข CRO โ€ข UX/UI โ€ข Speed Optimization โ€ข Shopify Apps โ€ข Shopify Flow โ€ข Metafields โ€ข Product & Collection Setup โ€ข eCommerce Migrations
Whatโ€™s Included: โ€ข Custom Website Design & Development (Shopify, WordPress, Wix, Squarespace) โ€ข Modern & User-Centric UI/UX Design (Figma) โ€ข Fully Responsive (Mobile, Tablet, and Desktop friendly) โ€ข Speed Optimization & Core Web Vitals โ€ข E-commerce Setup (Products, Checkout, Payment Gateways) โ€ข Basic SEO & Technical Optimization
๐ŸŽ“ ๐–๐ก๐ฒ ๐œ๐ฅ๐ข๐ž๐ง๐ญ๐ฌ ๐ก๐ข๐ซ๐ž ๐ฆ๐ž I have a Masterโ€™s degree in Computer Science and experience as a Senior Web Developer, where I built and optimized profitable websites for multiple businesses. Today, as a freelancer, I bring that same technical depth to eCommerce projects while keeping the focus on something that matters to you: A website that works for your business not just a website that looks good. Whether you need a Shopify store built from scratch, an existing store redesigned, a technical issue fixed, or an underperforming website diagnosed, I can step in, identify the gaps, and handle the technical work from start to finish. Have a store that isnโ€™t performing the way it should? Send me your website link and tell me what youโ€™re trying to improve. Iโ€™ll take a look at the situation and tell you where Iโ€™d start.
Let's bring your vision to life! Drop a message before placing an order to discuss your project requirements.
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Contact for pricing
Duration1 week
Tags
Shopify
Wix Studio
WordPress
eCommerce Manager
Squarespace Developer
UI Designer
UX Designer
Web Designer
Web Developer
Service provided by
Sara P. proMississauga, Canada
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Followers
Custom Web Development & UI/UX DesignSara P.
Contact for pricing
Duration1 week
Tags
Shopify
Wix Studio
WordPress
eCommerce Manager
Squarespace Developer
UI Designer
UX Designer
Web Designer
Web Developer
Cover image for Custom Web Development & UI/UX Design
If your Shopify store is getting traffic but not enough sales, the problem usually isnโ€™t โ€œmore traffic.โ€ Itโ€™s what happens after visitors arrive. Poor UX, confusing navigation, slow load times, weak product pages, mobile issues, technical problems, or a checkout journey that creates friction can quietly cost you sales every day. ๐“๐ก๐š๐ญโ€™๐ฌ ๐ฐ๐ก๐ž๐ซ๐ž ๐ˆ ๐œ๐จ๐ฆ๐ž ๐ข๐ง. ๐ˆโ€™๐ฆ ๐’๐š๐ซ๐š, ๐š ๐’๐ก๐จ๐ฉ๐ข๐Ÿ๐ฒ ๐„๐ฑ๐ฉ๐ž๐ซ๐ญ, ๐ž๐‚๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž ๐ƒ๐ž๐ฏ๐ž๐ฅ๐จ๐ฉ๐ž๐ซ, ๐š๐ง๐ ๐‚๐‘๐Ž & ๐’๐„๐Ž ๐ฌ๐ฉ๐ž๐œ๐ข๐š๐ฅ๐ข๐ฌ๐ญ ๐ฐ๐ข๐ญ๐ก ๐Ÿ๐ŸŽ+ ๐ฒ๐ž๐š๐ซ๐ฌ ๐จ๐Ÿ ๐ž๐ฑ๐ฉ๐ž๐ซ๐ข๐ž๐ง๐œ๐ž ๐›๐ฎ๐ข๐ฅ๐๐ข๐ง๐ , ๐จ๐ฉ๐ญ๐ข๐ฆ๐ข๐ณ๐ข๐ง๐ , ๐š๐ง๐ ๐ฌ๐œ๐š๐ฅ๐ข๐ง๐  ๐ฐ๐ž๐›๐ฌ๐ข๐ญ๐ž๐ฌ ๐š๐ง๐ ๐จ๐ง๐ฅ๐ข๐ง๐ž ๐ฌ๐ญ๐จ๐ซ๐ž๐ฌ. I donโ€™t just build websites that look good. I diagnose whatโ€™s holding them back and turn them into faster, easier-to-use, conversion-focused sales engines. ๐Ÿš€ ๐–๐ก๐š๐ญ ๐ˆ ๐œ๐š๐ง ๐ก๐ž๐ฅ๐ฉ ๐ฒ๐จ๐ฎ ๐ฐ๐ข๐ญ๐ก: ๐’๐ก๐จ๐ฉ๐ข๐Ÿ๐ฒ & ๐’๐ก๐จ๐ฉ๐ข๐Ÿ๐ฒ ๐๐ฅ๐ฎ๐ฌ Custom Shopify store development Shopify theme customization & development Shopify Liquid, HTML5, CSS3 & JavaScript Shopify Plus development and advanced configurations Store redesigns and migrations Product, collection, metafield & navigation setup Shopify app integrations and custom functionality Shopify Flow automations B2B / wholesale store setup Dropshipping store setup and optimization ๐ž๐‚๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž ๐‚๐‘๐Ž & ๐”๐— Conversion-focused store audits Product page optimization Navigation and collection optimization Mobile UX improvements Cart and checkout optimization Add-to-cart and conversion funnel analysis Cross-selling and upselling improvements Identifying conversion leaks and friction points ๐’๐„๐Ž & ๐๐ž๐ซ๐Ÿ๐จ๐ซ๐ฆ๐š๐ง๐œ๐ž Technical SEO On-page SEO Google search optimization Site structure and internal linking Core Web Vitals and speed optimization Image and asset optimization Fixing technical issues that affect rankings and conversions ๐–๐จ๐ซ๐๐๐ซ๐ž๐ฌ๐ฌ, ๐–๐จ๐จ๐‚๐จ๐ฆ๐ฆ๐ž๐ซ๐œ๐ž & ๐Ž๐ญ๐ก๐ž๐ซ ๐๐ฅ๐š๐ญ๐Ÿ๐จ๐ซ๐ฆ๐ฌ I also build and optimize websites using: WordPress WooCommerce Wix Squarespace ๐Ÿ’ก ๐Œ๐ฒ ๐š๐ฉ๐ฉ๐ซ๐จ๐š๐œ๐ก ๐ข๐ฌ ๐๐ข๐Ÿ๐Ÿ๐ž๐ซ๐ž๐ง๐ญ Before making random changes, I look at why the website is underperforming. Depending on your situation, Iโ€™ll analyze: โ†’ Where visitors are dropping off โ†’ Product-page engagement and add-to-cart behavior โ†’ Mobile vs. desktop UX โ†’ Navigation and site structure โ†’ Page speed and technical bottlenecks โ†’ Checkout friction โ†’ SEO and indexing issues โ†’ Recent changes that may have affected performance Then I focus on the changes most likely to have a measurable impact. ๐Ÿ“ˆ ๐–๐ก๐š๐ญ ๐ˆโ€™๐ฏ๐ž ๐ก๐ž๐ฅ๐ฉ๐ž๐ ๐ฌ๐ญ๐จ๐ซ๐ž๐ฌ ๐ข๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ž Iโ€™ve built and optimized eCommerce websites with a focus on: Recovering lost conversions without simply increasing ad spend Improving site speed and overall performance Creating cleaner, more intuitive shopping experiences Simplifying complicated Shopify setups Improving product merchandising and collection structures Fixing technical issues that were hurting UX and SEO Building stores that business owners can actually manage themselves ๐Ÿ› ๏ธ ๐“๐ž๐œ๐ก๐ง๐ข๐œ๐š๐ฅ ๐ž๐ฑ๐ฉ๐ž๐ซ๐ญ๐ข๐ฌ๐ž Shopify Liquid โ€ข Shopify Plus โ€ข HTML5 โ€ข CSS3 โ€ข JavaScript โ€ข WordPress โ€ข WooCommerce โ€ข Wix โ€ข Squarespace โ€ข SEO โ€ข CRO โ€ข UX/UI โ€ข Speed Optimization โ€ข Shopify Apps โ€ข Shopify Flow โ€ข Metafields โ€ข Product & Collection Setup โ€ข eCommerce Migrations
Whatโ€™s Included: โ€ข Custom Website Design & Development (Shopify, WordPress, Wix, Squarespace) โ€ข Modern & User-Centric UI/UX Design (Figma) โ€ข Fully Responsive (Mobile, Tablet, and Desktop friendly) โ€ข Speed Optimization & Core Web Vitals โ€ข E-commerce Setup (Products, Checkout, Payment Gateways) โ€ข Basic SEO & Technical Optimization
๐ŸŽ“ ๐–๐ก๐ฒ ๐œ๐ฅ๐ข๐ž๐ง๐ญ๐ฌ ๐ก๐ข๐ซ๐ž ๐ฆ๐ž I have a Masterโ€™s degree in Computer Science and experience as a Senior Web Developer, where I built and optimized profitable websites for multiple businesses. Today, as a freelancer, I bring that same technical depth to eCommerce projects while keeping the focus on something that matters to you: A website that works for your business not just a website that looks good. Whether you need a Shopify store built from scratch, an existing store redesigned, a technical issue fixed, or an underperforming website diagnosed, I can step in, identify the gaps, and handle the technical work from start to finish. Have a store that isnโ€™t performing the way it should? Send me your website link and tell me what youโ€™re trying to improve. Iโ€™ll take a look at the situation and tell you where Iโ€™d start.
Let's bring your vision to life! Drop a message before placing an order to discuss your project requirements.
FAQs

Contact for pricing