Full Brand Identity Design

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About this service

Summary

Collaborative Strategic Branding - Commencing with a clear objective Establishing a robust strategy is imperative and serves as the cornerstone of your enterprise. It forms the fundamental basis upon which visual aesthetics will be constructed.

Together, we aim to:

Craft a brand essence (encompassing your mission and vision)

Articulate your brand character

Refine your brand voice & demeanor

Enumerate visual concepts outlined in the deliverables

Identify your distinct value proposition (DVP)

Fine-tune your target demographic

Evaluate and dissect your competitors

In our collaboration, my objective is to ensure you grasp the entire process comprehensively, from inception to completion. Maintaining transparent communication is paramount to ensure alignment throughout the project!

What's included

  • Exploration Session

    Let's embark on our project journey with an exploratory session. This initial conversation allows us to connect, understand each other better, and delve into your objectives, pathways to success, and brand ethos.

  • Brand Blueprint

    Crafting a robust brand blueprint is paramount as it steers the brand's decisions and actions. Without a clear blueprint, a brand risks wavering, perplexing its audience, and fading into obscurity. By meticulously formulating a brand blueprint, a brand can forge a distinct and memorable brand identity that resonates deeply with its audience and distinguishes it from competitors.

  • Primary Logo

    A cornerstone of every enterprise.

  • Secondary Logo

    Valuable to possess diverse renditions of your primary Logo.

  • Alternate Logo

    Another interpretation of your Logo. Diversifying Logo variations ensures adaptability across various platforms while maintaining brand recognition.

  • Submark Logo

    A compact, simplified rendition of the primary Logosuitable for contexts where space or appropriateness is limited. Typically incorporates a simplified graphic or icon representing the brand.

  • Typography Fusion

    Typography fusion isn't arbitrary—it's strategically chosen to harmonize with your brand visuals. This entails pairing two typefaces seamlessly.

  • Color Palette

    Your brand's essence, style, and ambiance can be encapsulated through colors alone. A meticulously curated color palette reflecting your brand persona will be tailored for you! Typically, we curate between 3-5 colors, but no more than 7.

  • Brand Mood Board

    A visual representation of your brand's vibe, style, and ambiance.

  • Brand Patterns

    Brand patterns are pivotal as they reinforce brand identity and recognition across all platforms. Integrating a distinctive and recognizable pattern into branding materials fosters a strong visual association with your audience and sets you apart from competitors.

  • Business Card Design

    A striking business card design enhances your brand's visibility and ensures lasting remembrance. It's akin to leaving a tangible piece of your brand behind, readily accessible whenever your services or products are needed.

  • Social Media Post Templates

    Social media templates streamline your brand's presence, providing a uniform and polished appearance across all platforms. They facilitate effortless customization and branding, ensuring your brand message remains coherent and consistent.

  • 3 Revisions

    Ideally, we strive for perfection in one go, but acknowledging the iterative nature of creativity, we allow room for refinement.

  • Brand Style Guide

    A brand style guide delineates the directives and specifications governing your brand's visual identity, encompassing its Logo, typography, color palette, and other design elements. It serves as a guide for anyone crafting branded materials, ensuring uniformity and cohesion across all marketing and communication mediums.

  • Supporting Graphics

    These could range from emphasis lines in your calls to action to whimsical doodles enhancing your pattern.

  • Branded Presentation Design

    Merge all designs seamlessly and maintain cohesion with a custom presentation deck catering to all your presentation requisites!

  • Brand Stationary

    This could entail letterhead design, thank you cards, and beyond.

  • Brand Collateral

    Designs for any branded merchandise you desire, such as pens, notebooks, phone cases, apparel, and more!

Example projects

Recommendations

(5.0)

Dimitris Tompoulidis

Client • Apr 7, 2024

I am very satisfied with the services. Highly recommend!


Skills and tools

Brand Designer
Brand Strategist
Visual Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Webflow

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