Comprehensive Brand Design

Tonan Ahn

Starting at

5,000

About this service

Summary

A full identity system built from the ground up. Logos, typography, color, and visual language engineered to work across every channel. Clear voice guidelines, photography direction, and real-world applications like social assets and business collateral. Delivered with a complete brand guidelines PDF and export-ready files for effortless rollout.

What's included

Logo Set
• Primary logo • Secondary logo / marks • Wordmark • Favicon set
Typography System
• Primary typeface • Secondary typeface • Usage rules and hierarchy
Color System
• Primary palette • Secondary / accent palette • Accessibility notes
Visual Language
• Graphic system • Shapes, patterns, motifs • Illustration or icon style (if applicable)
Photography Direction
• Mood, lighting, framing rules • Subject guidelines • Editing/toning direction
Brand Voice
• Tone principles • Sample headlines / messaging cues • Do/Don’t list
Applications
• Business card • Letterhead • Social profile assets (PFP + header) • 3–6 example social posts • Email signature
File System
• All logo exports (SVG, PNG, PDF) • Brand guidelines PDF • Editable source files (as agreed)