Instagram Page Audit
Competitor Analysis
Existing customer/audience analysis
Target Audience Persona Creation (one time task, revisit every 2-3 months)
Trends Analysis
Monthly Content Strategy
Moodboarding
Content Calendar Creation
Content Creation
Work streams: Video editing, graphic designing, copywriting, hashtag research, trending topics research
Content type: 10 reels a month, 6 carousels/statics, 2 stories every day
Content posting/scheduling (optional)
Community engagement (optional)
Weekly and monthly content analysis: Track engagement rates, follower growth
Monthly report generation - what went well, what could be improved