Marketplace Campaign for Amazon, eBay, and Others Using Base.com

Wayne Theisinger

Starting at

$

80

/hr

About this service

Summary

I provide end-to-end marketplace campaign setup services for Amazon, eBay, and B&Q using Base.com. From account configuration and product optimisation to dynamic pricing and campaign management, I ensure your business is set up for success across all platforms.

Process

1. Discovery & Planning
We’ll begin by understanding your product catalog, target audience, and campaign goals for each marketplace. This includes reviewing Base.com integration needs and defining key metrics for success.
2. Account Setup
Seller accounts on Amazon, eBay, and B&Q will be created or optimized to ensure compliance with marketplace policies. Tax, payment, and shipping details will be configured.
3. Base.com Integration
Base.com will be set up as your central PIM tool, enabling streamlined product listing management, inventory syncing, and updates across all platforms.
4. Product Optimization
Product titles, descriptions, and images will be optimized to align with the best practices of each marketplace. Keyword research will ensure listings are discoverable.
5. Pricing & Inventory Configuration
Dynamic pricing strategies and real-time inventory syncing will be implemented to maximize sales potential and minimize stock issues.
6. Shipping Setup
Tailored shipping profiles for each marketplace will be configured, ensuring competitive and accurate shipping options.
7. Campaign Launch
Promotional campaigns, such as Amazon Sponsored Ads or eBay Promoted Listings, will be launched and monitored for performance.
8. Testing & QA
Listings, pricing, and inventory management will be thoroughly tested to ensure functionality and compliance across all platforms.
9. Reporting & Handover
Performance reports will be delivered, and training sessions will ensure your team is confident managing campaigns. Documentation will be provided for ongoing reference.
10. Post-Campaign Support
I’ll provide 30 days of support to address any challenges or refine strategies for ongoing success.

What's included

  • Marketplace Account Configuration

    Set up and optimise seller accounts for Amazon, eBay, and B&Q, including business verification and tax details.

  • Base.com Integration

    Configure Base.com to act as a central Product Information Management (PIM) tool for streamlined product syncing across all marketplaces.

  • Product Listings Optimisation

    Create or refine product listings with SEO-friendly titles, descriptions, and optimised imagery for each marketplace.

  • Category Mapping

    Ensure accurate mapping of products to the correct categories on Amazon, eBay, and Others.

  • Inventory Syncing

    Implement real-time inventory synchronization to avoid overselling or stock discrepancies.

  • Pricing Strategy Setup

    Establish dynamic pricing rules and strategies tailored to each marketplace's audience.

  • Shipping Profiles

    Configure and optimize shipping rules, rates, and delivery options for each platform.

  • Campaign Setup

    Launch promotional campaigns, including sponsored ads or deals, on Amazon and eBay to boost visibility.

  • Reporting & Analytics

    Provide insights on sales performance, campaign effectiveness, and marketplace-specific trends.

  • Training & Documentation

    Deliver training sessions and supporting documentation to manage listings, orders, and campaigns.

Skills and tools

Marketing Strategist

Business Strategist

Amazon Ads

Shopify

Industries

Marketing
E-Commerce

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