Branding and visual identity
Starting at
$
1,200
About this service
Summary
What's included
Visual Strategy
Beforehand I will research and strategize the most effective visual approach for your product, based on the needs of the customer.
Logo design
I will present you with three brand ideas. After presenting them to you, I will refine and polish the concept of your choice. The quotation includes up to three rounds.
Color Palette
A full selection of colors that best match your brand and its values, including CMKY codes (if applicable). You'll also get an.ASE file (for Adobe products), so you can easily apply them to any project. (useful for Adobe products)
Typography System
I will present the suggested solutions on the secondary font types and on the typographic hierarchies (headline and subheading styles), as well as the typographic hierarchy (paragraphs and captions) and the typographic hierarchy (body copy and navigation). These exercises will help us to improve our workflows and speed up the process.
Brand guidelines
The document will describe how the logo can be used in various media, demonstrate various layouts and possible logo display settings, clarify the smallest possible size of the logo, define brand colors, point out the potential pitfalls one should avoid making, and provide guidelines for choosing an appropriate font family, along with other useful information.
2 set of minor revisions
After you have chosen what type of revision you would like to make, you will then have an opportunity to request minor revisions. Minor revisions include small changes such as changing colors, positioning of elements, and font sizes. These types of changes do not change the core meaning of the original artwork.
Delivery of High Resolution Files
Once the final design has been approved and ready to go you will receive all the necessary files to ensure a high-quality finished product. This may involve a PDF, Adobe Illustrator file, or a Photoshop document. Whatever the file type may be, I will be able to deliver it!
Duration
2-3 weeks
Skills and tools
Work with me