What's included

• Brand Strategy & Positioning Interviews

  Two 90-minute deep-dive sessions to dig into your story, your values, and what makes you irreplaceable — so your brand doesn't just reflect your offers, it embodies your essence.

• Messaging System

  Plug-and-play messaging you can use across your website, content, and offers, designed to help you articulate your value clearly and confidently. We’ll map out: Your brand’s voice, tone, and story Core brand messaging & positioning Taglines & elevator pitch Messaging angles designed to attract & convert Ideal Client & Positioning Guide

• Signature Method & Differentiation

  We’ll distill your approach into a clear, compelling framework that makes you the obvious choice in your industry. This is your unique lens, your way of working, and your proof of expertise — articulated.

• Art Direction & Brand Experience

  A full creative vision — from colour and type to sensory storytelling — that ensures your brand doesn’t just look good, it feels like you. Think: photography direction, vibe curation, and a brand experience that leaves a lasting impression.

• Brand Ecosystem Design

  Logo suite (primary, alt, submark, icons), sub-branding for your program or service

• Hand-painted textures & original brand art

  To be used across digital touchpoints, packaging, and merch—ensuring a brand that feels completely you.

• Refined typography and colour system

  To set the tone and create a cohesive, recognizable aesthetic.

• Two collaborative review sessions

  To fine-tune every detail.

• Comprehensive brand guidebook

  Outlines your visuals, messaging, and strategic direction—so you can stay cohesive everywhere your brand appears.