Product Initiation by Andrew BroughProduct Initiation by Andrew Brough
Product InitiationAndrew Brough
I help Web3 builders gain an edge with their solutions, fine-tuning products to result in better overall outcomes. My expertise brings 5+ years of helping teams deliver MVPs faster and more effectively, getting ideas to market and capturing community acclaim.

What's included

Product Strategy
I review your business plan and distill this into a lean canvas. During this review I can provide helpful advice and strategy to ensure your product success. You receive a clear overview that can be shared with stakeholders, investors and partners.
Customer Personas
I define your personas. Research, understand and define your customer segments to map and target activities clearly. These personas provide a clear outline of needs, motivations, likes and dislikes. Using personas provides a north star for user-centered design approaches.
Customer Journey Mapping
I lead workshops to map every stage from acquisition to advocacy. Clearly understand the touchpoints and activities needed to activate the customer a-ha moments. Using this hardens your product strategy to maximise customer conversions, crafting specific desired outcomes to avoid churn and drop-off from those hard-won users visiting your platform.
Starting at$3,495
Schedule a call
Duration2 weeks
Tags
Figma
Consultant
Product Strategist
UX Designer
Service provided by
Andrew Brough London, UK
Product InitiationAndrew Brough
Starting at$3,495
Schedule a call
Duration2 weeks
Tags
Figma
Consultant
Product Strategist
UX Designer
I help Web3 builders gain an edge with their solutions, fine-tuning products to result in better overall outcomes. My expertise brings 5+ years of helping teams deliver MVPs faster and more effectively, getting ideas to market and capturing community acclaim.

What's included

Product Strategy
I review your business plan and distill this into a lean canvas. During this review I can provide helpful advice and strategy to ensure your product success. You receive a clear overview that can be shared with stakeholders, investors and partners.
Customer Personas
I define your personas. Research, understand and define your customer segments to map and target activities clearly. These personas provide a clear outline of needs, motivations, likes and dislikes. Using personas provides a north star for user-centered design approaches.
Customer Journey Mapping
I lead workshops to map every stage from acquisition to advocacy. Clearly understand the touchpoints and activities needed to activate the customer a-ha moments. Using this hardens your product strategy to maximise customer conversions, crafting specific desired outcomes to avoid churn and drop-off from those hard-won users visiting your platform.
$3,495