What's included

• User research reports

  Summarize findings from user interviews, surveys, and testing

• Personas and user journey maps

  Define key user types and their interactions with the website

• Competitive analysis

  Assess competitor websites and identify key strengths and weaknesses

• Information architecture (IA)

  Structure the website's content and navigation

• Sitemaps & Content strategy

  Visualize the website's hierarchical structure and plan for text, images, and other content for website

• Low-fidelity wireframes

  Basic layouts to illustrate content placement and user flow

• Mid-fidelity wireframes

  More detailed wireframes with visual elements and basic interactions

• High-fidelity mockups

  Polished screens with final branding, imagery, and typography.

• Style guide

  Define brand colors, fonts, icons, and UI components for consistency

• Prototype

  Interactive simulation of the website to test and refine user experience