Look on the Bright Side: Amplify Your Social Media Presence

Elter Bright

Starting at

600

/wk

About this service

Summary

The Bright Side is a social media management company that offers comprehensive services to help businesses effectively manage their online presence. What sets The Bright Side apart is our unique approach of combining data-driven strategies with creative content, resulting in engaging and impactful social media campaigns that drive results.

Process

1. Initial Inquiry: When clients inquire about hiring me as a freelance social media manager, I am always excited to connect with them. They reach out to me through various channels like email, phone calls, or even social media platforms.

2. Consultation: I schedule a consultation with the client to understand their specific social media needs and objectives. During this process, I dive deep into their industry, target audience, current social media presence, and desired outcomes. This allows me to showcase my expertise and provide valuable recommendations.

3. Proposal and Agreement: Based on the consultation, I create a detailed proposal that outlines the services I will provide, the timeline, and the associated costs. Once the client agrees to the proposal, I prepare a contract or agreement that specifies the terms and conditions of our partnership.

4. Onboarding and Research: Once the agreement is signed, I gather all the necessary information from the client, including access to their social media accounts and any existing content. I conduct thorough research on their industry, competitors, and target audience to inform my strategy.

5. Strategy Development: I develop a comprehensive social media strategy that is tailored to the client's goals and objectives. This includes content planning, posting schedules, community engagement tactics, and advertising strategies. I present the strategy to the client for their approval before implementation.

6. Content Creation and Scheduling: I create engaging and relevant content for the client's social media platforms. This involves designing graphics, writing captions, and curating industry news or articles. I use social media scheduling tools to plan and automate content posting.

7. Community Management: I monitor and respond to comments, messages, and reviews on the client's social media platforms. I engage with the audience, build relationships, and address any concerns or inquiries promptly.

8. Analytics and Reporting: I regularly track and analyze the performance of the client's social media accounts using analytics tools. I provide comprehensive reports to the client, highlighting key metrics, trends, and areas for improvement. I use this data to continually optimize the social media strategy.

9. Ongoing Communication and Collaboration: I maintain open and frequent communication with the client to ensure alignment and address any changes or updates to the social media strategy. I collaborate with the client on special promotions, campaigns, or events to maximize their social media impact.

10. Evaluation and Improvement: I continuously evaluate the effectiveness of the social media strategy and make adjustments as needed. I stay updated with industry trends and emerging platforms to provide innovative solutions and stay ahead of the competition.

What's included

Social media strategy
Will develop a comprehensive social media strategy tailored to the client's business objectives and target audience. This may include defining goals, identifying key performance indicators (KPIs), and outlining tactics to achieve those goals.
Content creation
Will create engaging and relevant content for the client's social media platforms. This can include writing captions, designing graphics or images, and scheduling posts.
Social media management
Will actively manage the client's social media accounts, including monitoring and responding to comments, messages, and mentions. This also involves staying up to date with the latest trends and best practices in social media.
Analytics and reporting
Will track and analyze the performance of the client's social media campaigns, providing regular reports that highlight key metrics and insights. This helps the client understand the effectiveness of their social media efforts and make informed decisions for improvement
Community engagement
Will engage with the client's audience and build a strong community by initiating and participating in conversations, running contests or giveaways, and fostering positive interactions.

Skills and tools

Social Media Manager

Social Media Marketer

Social Media Strategist