A considered visual identity that makes your business look established, feel cohesive, and connect with the right people. Ideal for new brands or businesses ready to move beyond a DIY look, with the core elements you need to launch confidently.

Primary logo, secondary logo, and brand mark

Brand colour palette

Typography selection and hierarchy

Supporting graphic elements

Brand mockups to show the identity in context

Mini brand guidelines

Final logo files for print and digital use

Phase 01: Discovery & Direction We begin with a branding questionnaire to understand your business, audience, and goals. From there, I develop a creative direction that gives the identity a clear foundation.

Phase 02: Identity Design I present the logo concepts alongside colours, typography, and visual references, so you can see how the identity works as a whole.

Phase 03: Refinement & Handover We refine the selected direction, then bring everything together in a practical mini guide with organised files ready to use.