Brand Identity Design for Startups & Small Businesses

Danny Colpas

Starting at

$

1,250

About this service

Summary

This service provides a complete brand identity system tailored for startups and small businesses seeking a professional and cohesive visual presence.
Clients receive a full logo suite, brand guidelines, curated fonts and color palette, a social icon set, and one custom collateral item.
Designed to ensure brand consistency across platforms, this package equips businesses with everything they need to launch or refresh their brand with clarity and confidence.

FAQs

  • What if I need more collateral items?

    No problem—I offer add-ons like decks, social templates, and packaging. Just ask!

  • Do I get the source files?

    Yes. All final assets are delivered in both editable and ready-to-use formats

  • Can you help with naming or messaging?

    I don’t offer copywriting, but I can help steer you in the right direction with my limited copywriting knowledge.

What's included

  • Logo Suite

    Includes primary logo, secondary logo, and icon mark in multiple formats (AI, SVG, PNG, JPG). Ready for print, web, and social media use.

  • Brand Style Guide

    A clear, easy-to-use PDF outlining logo usage, color palette, typography, and visual direction to keep your brand consistent.

  • Social Media Icon Set

    Favicon and profile-friendly versions of your logo optimized for platforms like Instagram, LinkedIn, and Twitter.

  • One Collateral Item

    Choose one: business card, letterhead, or Instagram template, designed to match your new identity.

Example projects

Outsight – Brand Expansion & Template System

Recommendations

(5.0)

Steve Guberman • Agency Outsight

Client • Jul 18, 2025

Recommended

I've known Danny through another agency he worked at and have always admired his creative talents. When I needed to build out the brand identity and collateral for my new agency coaching practice, I knew I wanted to work with him. He developed a smart, dynamic brand that I've been able to build upon over the years. He was fast, insightful, responsive, and delivered exactly what I had in mind - on budget.

Duration

2 weeks

Skills and tools

Brand Design

Logo Designer

Visual System Designer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Figma

Figma

Industries

Healthcare
Sales
Fitness & Wellness

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