Corporate Brand Evolution: Assessment & Redesign Service
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About this service
Summary
What's included
Brand Assessment Report
A thorough evaluation of your current brand identity, including strengths, weaknesses, and areas for improvement. This report includes an analysis of your visual identity, brand messaging, and how your brand is perceived by your target audience. The assessment serves as the foundation for your rebranding strategy, offering actionable insights and recommendations for enhancing your brand’s impact.
Refreshed Brand Identity Package
An updated visual identity package that builds on your existing brand elements, refining your logo, color palette, and typography to better reflect your company’s growth and market position. Delivered as high-resolution files (AI, EPS, PNG, SVG) for both print and digital use. Includes a refreshed primary logo design with up to two variations, an enhanced color palette, and updated typography. Two rounds of revisions are included to ensure the new design aligns with your vision.
Updated Brand Guidelines
A comprehensive brand guidelines document that reflects your refreshed visual identity. This document provides clear instructions for using your updated brand elements consistently across all platforms. The guidelines cover logo usage, color specifications, typography standards, and best practices for maintaining brand consistency in all communications and marketing materials.
Optional: Corporate Stationery Redesign
Depending on your needs, I can create a redesigned corporate stationery that incorporates your refreshed brand identity, including business cards, letterhead, and email signature. This ensures all formal communications reflect your updated branding. This is an optional service that can be included at an additional cost.
Optional: Social Media & Digital Asset Update
A set of refreshed digital assets, including social media profiles, cover images, and post templates that align with your updated brand identity. This helps you maintain a consistent and professional presence online. Delivered in web-optimized formats (JPEG, PNG). This is an optional service that can be included at an additional cost.
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