Brand Essential 2-Week Sprint

Pro

David Igwe

Starting at

About this service

Summary

In this 2-Week Brand Essential Sprint, I’ll deliver a custom logo, brand guide, social media assets, and mockups—everything you need for a strong brand identity. My focus is on creating simple, impactful designs that make your brand stand out quickly.

Process

1. Discovery & Briefing: Our journey begins with a deep dive into your brand’s core. I’ll ask you detailed questions about your business, values, target audience, and any specific design preferences you might have. This stage is all about understanding your brand’s identity and goals. The more insight you provide, the better I can craft a design that aligns with your vision. At the end of this step, I’ll have a clear understanding of what your brand stands for and how I can bring that to life through design.

2. Mood Boarding: Next, I’ll create a mood board to visually explore potential styles, color schemes, typography, and design elements that best represent your brand. This collection of images, fonts, color palettes, and logo inspiration will help us establish a visual direction. It’s a collaborative step—I'll present you with different themes and styles, and you can provide feedback on what resonates most with you. This ensures that the final design reflects your brand’s personality and vision.

3. Client Review – Creative Direction Selection: After presenting the mood board, you’ll choose the creative direction you feel best captures your brand. This is where you’ll select the overall feel for your brand—whether it's modern, playful, professional, or bold. I’ll use your input to refine the chosen direction and begin developing initial logo concepts and branding assets. This stage is all about making sure you feel confident in the direction we’re headed, and your feedback will guide the next steps.

4. Final Delivery: Once the creative direction is approved, I’ll move on to finalize your logo, brand style guide, social media assets, and any other deliverables we've discussed. After final revisions, I’ll provide you with a complete brand package, which includes all the necessary files for web, print, and social media use. You’ll receive high-resolution logos, editable source files (AI, PSD), your brand guide, and mockups showcasing how your brand will look in real-world applications. The entire package will be neatly organized, ready for you to implement across all platforms.

What's included

Logo Design
I will design a custom logo that serves as the face of your brand—unique, memorable, and tailored to your business goals. The logo will be delivered in versatile formats (JPG, PNG, SVG, and PDF), ensuring you can use it seamlessly across digital platforms, printed materials, and merchandise. This design will encapsulate the essence of your brand, making it instantly recognizable to your audience.
Mini Brand Style Guide
I will create a simplified brand guide that includes essential elements like your logo, primary and secondary colors, and typography. This document ensures that your branding stays cohesive, whether you’re designing a website, creating marketing materials, or collaborating with other designers. It’s a handy tool to keep your brand identity consistent and professional.
Social Media Branding Assets
I will provide social media-ready graphics, including profile pictures, banners, and a couple of post templates that align with your brand’s identity. These assets will help your brand make a polished and impactful impression on platforms like Instagram, Facebook, or LinkedIn.
Two Weeks of Revision Support
I will provide up to three rounds of revisions during the sprint to refine every design until it matches your vision. This ensures that your final brand is exactly what you need to move forward with confidence.

Duration

2 weeks

Skills and tools

Brand Designer

Brand Strategist

Digital Marketer