My focus is on understanding how users interact with your product, where they face problems, and how the experience can be improved.

This is ideal for websites and products that are underperforming or difficult to use.

What I do: • Analyze user flows and navigation • Identify usability issues and friction points • Evaluate structure and interaction patterns • Provide clear and actionable recommendations • Suggest improvements for conversion and engagement

I help uncover what’s not working and how to fix it.