Brand Identity Design
Starting at
$
820
About this service
Summary
Stage 1: Creative Brief
Initial call/meeting to discuss the project. This is where you can express more about the vision of your brand, your goals and requirements. I will ask some questions to understand your industry exact needs and expectations.
Stage 2: Research and Follow up
I will do some extensive research on your industry for more context regarding the marketplace. This is where I specifically conduct visual research (i.e. colour psychology relating to your industry) etc.), which may involve analysing your competitors.
Stage 3: Mood Boards
Based on the research in stage 2, I will present two different directions for the design. Mood boards serve as inspiration and help communicate the energy and feeling of a concept. This is where you can present any ideas and we will go over the concepts together to see how it fits your brand.
Stage 4: Presentation
Based on the mood board and discussion in stage 3, the design concepts will be presented in different use cases, with revisions being done if necessary.
Stage 5: Brand Style-Guide
You will receive the full Brand Style-Guide, along with the brand asset files, such as logo, graphics, icons, patterns.
* Add-on designs (i.e. business cards, thank you cards, marketing collateral, social media templates, loyalty cards etc.) are available for an additional rate.
Starting $820 - ENQUIRE TODAY
What's included
Logo
Your business' identity as a symbol; made of text, graphics and images.
Brand Style-Guide
Detailed document of your company's visual identity, along with guidelines for any public-facing communication.
Typography
The ideal fonts to pair with your brand design, so you can express your brand personality visually.
Colour Palette
The colours of your brand; to be used in your logo, on your website, in your business cards, and other brand assets.
Custom Graphics/Icons
Icons, patterns and motifs designed specifically for your brand, to streamline the brand image across different platforms.
Example projects
Duration
3 weeks
Skills and tools
Brand Designer
Graphic Designer
Brand Strategist
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
GIMP
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