Google ad
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About this service
Summary
FAQs
How much does Google Ads cost?
Google Ads operates on a pay-per-click (PPC) model. The cost can vary widely depending on factors like your industry, target audience, and competitiveness of keywords. You set your own budget and can adjust it at any time.
How do I measure the success of my Google Ads campaign?
Success in Google Ads is measured through key performance indicators (KPIs) such as click-through rate (CTR), conversion rate, cost per conversion, return on ad spend (ROAS), and Quality Score. These metrics help evaluate the effectiveness of your campaigns and optimize for better results.
How can I improve my Quality Score in Google Ads?
Quality Score is determined by factors like ad relevance, expected click-through rate (CTR), and landing page experience. To improve it, focus on creating highly relevant ads, choosing targeted keywords, and optimizing your landing pages for user experience and relevance.
What are negative keywords, and why are they important?
Negative keywords are terms you specify to prevent your ads from showing when those keywords are included in a user's search query. They help you refine your targeting and avoid irrelevant clicks, ultimately improving the efficiency of your campaign.
What's included
Google ad(PPC)
At the end of the project, the client can expect a fully optimized Google ad campaign tailored to their specific goals and target audience. This will include compelling ad copy, strategically selected keywords, and eye-catching visuals designed to drive traffic and conversions. The client will receive detailed performance reports outlining key metrics such as click-through rates, conversion rates, and return on investment (ROI), allowing them to track the effectiveness of the campaign and make informed decisions for future marketing efforts.
Example projects
Skills and tools
