What's included

• Logo Design Deliverables

  Final vector logo files (EPS, AI, PDF, SVG) - These high-resolution vector files allow the logo to be scaled up or down without losing quality. They are needed for printing, websites, signage, etc. Logo image files (JPG, PNG) - Rasterized versions of the logo for digital use like websites, social media, presentations. Useful to have multiple file formats and sizes. Color standards guide - Documents the Pantone colors and/or CMYK/RGB values used in the logo design. Ensures logo is reproduced accurately. Style guide - Provides logo guidelines like minimum size, clear space, improper usage, etc. Educates client on how to correctly implement the new logo. Mockups - Shows logo in context like business cards, packaging, website, ads, etc. Helps client envision real-world applications. Logo rationale - Explains the meaning/symbolism behind the logo design and how it represents their brand. Provides context. Copyright transfer - Written agreement transferring copyright of the final logo design to the client. Source files - The original working files for the logo (e.g. Adobe Illustrator files) in case future editing or tweaking is needed.