What's included

• Brand Strategy Workshop

  - 1 Hour Virtual Workshop (via Zoom) - Brand Positioning and Personality - Mission and Brand Values - Ideal Customer Persona - Brand Messaging - Competitors Audit - 2x Moodboards - A PDF summary of the workshop

• Visual Identity

  - 2x Initial Logo Design Concepts - Primary Logo + Logo Variations + Icon - Brand Colour Palette - Font System - Presented via video with Mockups - 2 Revisions on the chosen concept - Brand Style Guide (Guidelines on brand usage) - Master File Delivery (JPEG, PDF, SVG, EPS) - Full Design Rights

• Brand Collateral

  - Digital Stationary (Email Signature, Profile Picture) - Social Media Banner Design (Linkedin, Twitter) - 1x Business Card - 1x Revision on each