Brand Identity Design

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About this service

Summary

Establish a strong brand identity with services encompassing a discovery brief, logo creation, color palettes, visual elements, and stylescapes. Deliverables include a comprehensive brand style guide for consistent application across all materials.

What's included

  • Discovery Brief

    Conduct a thorough discovery session to understand your brand values, target audience, and unique selling propositions, by call or questionnaire.

  • Research

    Incorporate market research insights to inform the design process, ensuring the brand identity aligns with current industry trends and resonates with the target demographic.

  • Stylescapes

    Create visual moodboards or stylescapes to present the overall aesthetic direction before finalizing the design elements.

  • Logo Creation

    Design a unique and memorable logo that encapsulates your brand's identity.

  • Color Palette and Typography

    Define a cohesive color palette and typography guidelines to maintain consistency across all brand assets.

  • Visual Elements

    Develop visual elements that complement the brand identity, including icons, patterns, or illustrations, depending your needs and what fits best.

  • Brand Style Guide

    Produce a comprehensive brand style guide encompassing all design elements for consistent application.


Skills and tools

Brand Designer

Logo Designer

Brand Strategist

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Slack