Brand Identity Design

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About this service

Summary

Establish a strong brand identity with services encompassing a discovery brief, logo creation, color palettes, visual elements, and stylescapes. Deliverables include a comprehensive brand style guide for consistent application across all materials.

What's included

  • Discovery Brief

    Conduct a thorough discovery session to understand your brand values, target audience, and unique selling propositions, by call or questionnaire.

  • Research

    Incorporate market research insights to inform the design process, ensuring the brand identity aligns with current industry trends and resonates with the target demographic.

  • Stylescapes

    Create visual moodboards or stylescapes to present the overall aesthetic direction before finalizing the design elements.

  • Logo Creation

    Design a unique and memorable logo that encapsulates your brand's identity.

  • Color Palette and Typography

    Define a cohesive color palette and typography guidelines to maintain consistency across all brand assets.

  • Visual Elements

    Develop visual elements that complement the brand identity, including icons, patterns, or illustrations, depending your needs and what fits best.

  • Brand Style Guide

    Produce a comprehensive brand style guide encompassing all design elements for consistent application.


Skills and tools

Brand Designer

Logo Designer

Brand Strategist

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Slack

Slack