What's included

• Brand Questionnaire

  We’ll provide you with an in-depth but quick questionnaire to help us understand your brand’s objectives, target audience, and align our visions.

• Moodboards

  After reviewing the completed brand questionnaire, I’ll create a couple of moodboards to inspire and guide the overall direction of your brand design. This will help establish the tone for your brand’s look and feel, encompassing colors, typography, and style.

• 3 Design Concepts

  After the creative exploration phase is complete, we’ll proceed to the design phase. I’ll provide a maximum of three logo design proposals, each comprising three logo suites: primary, secondary logo variations, color palettes, and typography options. Only one design concept will be selected.

• Mini Brand Guidelines With Mockups

  I’ll provide a simple document guide that outlines the optimal usage of your new brand visuals. This guide will cover how to effectively utilize the logo, colors, and fonts to maintain brand consistency.

• Design Files Handover

  All the design files will be sent in an organized (zip) file. I’ll include all the files for web and digital use (SVG, JPG, PNG) as well as the print files (PDF, EPS) and the mini brand guideline document (PDF).