What's included

• User Research Summary

  A document detailing findings from user research, including user demographics, behavior patterns, needs, and pain points. This research informs all aspects of the design process.

• Personas

  Semi-fictional characters created based on user research to represent the different user types that might use a service, product, site, or brand. Personas help guide decisions about product features, interactions, and visual design.

• User Journey Maps

  Visual representations that illustrate the steps users take to accomplish tasks within the application or website. These maps help designers understand the user flows and identify opportunities for enhancing the user experience.

• Wireframes

  Basic layouts that outline the size and placement of page elements, site features, conversion areas, and navigation for your project. Wireframes are crucial for laying the groundwork for further design development.

• Interactive Prototypes

  Working models of the design that allow team members and stakeholders to test and iterate on the user interface. These prototypes can range from low-fidelity to high-fidelity, depending on the stage of the project.

• High-Fidelity Mockups

  Detailed and polished designs that reflect the final appearance of the application or website. These mockups include final color schemes, graphics, and typography.