Product Strategy and Roadmapping

Starting at

$

15

/hr

About this service

Summary

In my product management services, I specialize in strategy formulation, product development, and optimization for growth. What sets me apart is my commitment to delivering tangible results through strategic planning, meticulous execution, and customer-centric approaches. With me, you can trust that your product will not only meet but exceed its potential in the market.

Process

Ideation Phase: Conduct market research and brainstorm ideas.
Concept Development: Create user personas and validate concepts.
Product Planning: Define roadmap and allocate resources.
Development and Testing: Execute development process and conduct testing.
Launch Preparation: Prepare marketing strategies and conduct beta testing.
Product Launch: Execute launch plan and monitor performance.
Post-Launch Optimization: Analyze feedback and iterate on improvements.

What's included

  • Product Strategy Documentation

    1. Comprehensive product strategy document outlining the vision, goals, target market, and competitive landscape. 2. Detailed product roadmap with timelines, milestones, and prioritized features for development. 3. Market research reports, competitor analysis summaries, and user personas to inform strategic decisions. 4. Presentation decks or workshops to communicate the product strategy and roadmap to stakeholders.

  • Product Development and Management

    1. Product requirement documents (PRDs) detailing feature specifications, user stories, and acceptance criteria. 2. Prototypes or wireframes illustrating the user interface and user experience design. 3. Sprint plans, backlog refinement sessions, and sprint reviews to track progress and iterate on product development. 4. Release notes, documentation, and training materials for internal teams and end-users.

  • Product Optimization and Growth

    1. A/B test plans and results analysis reports to identify successful feature variations and improvements. 2. Data analytics dashboards and reports showcasing key product performance metrics and trends. 3. Marketing collateral such as landing pages, email campaigns, and social media content to support product launches and promotions. 4. Growth strategy documents outlining user acquisition tactics, retention strategies, and revenue optimization initiatives.


Skills and tools

Product Manager

Project Manager

Program Manager

ClickUp

Jira

Mixpanel

Mural

Slack

Industries

B2B
B2C