Product Management

Starting at

$

120

/hr

About this service

Summary

A Product Manager (PM) in a startup environment is often responsible for a wide array of deliverables, from the strategic to the tactical. These can vary greatly depending on the company's needs.

What's included

  • Product Roadmap

    A strategic document that outlines the vision, direction, and progress of the product over time. It details the product's key features, enhancements, and milestones, and aligns the team on priorities.

  • Product Requirements Document (PRD)

    Detailed specifications for a product or feature, including functionality, user experience, and technical requirements. PRDs help align the team and guide development work.

  • User Stories

    Descriptions of a product feature from an end user's perspective, often used in agile development. They help the team understand user needs and prioritize work.

  • Competitive Analysis

    A comprehensive analysis of direct and indirect competitors, comparing features, pricing, market positioning, strengths, and weaknesses. This helps inform product strategy and decision-making.

  • Market Research and User Insights

    Detailed findings about the market, customers, and users, which can include surveys, interviews, user testing, and analytics data. This research informs product decisions and helps ensure the product meets user needs.

  • Business Case

    Justification for a product or feature, including the problem it solves, the target market, financial projections, and key performance indicators (KPIs). This is often used to get buy-in from stakeholders.

  • Go-to-Market Plan

    A strategic plan that outlines how the product will be launched and marketed, including target audiences, marketing strategies, sales channels, and support resources.

  • Product Metrics and Performance Reports

    Regular reports on product performance, including usage statistics, revenue, customer feedback, and other key metrics. This helps assess product success and inform future decisions.

  • Release Plans

    Detailed plans for product releases, including what features will be released, when, and how they will be communicated to customers. Detailed plans for product releases, including what features will be released, when, and how they will be communicated to customers.

  • Product Backlog

    A prioritized list of features, enhancements, and fixes for the product, which is used to plan and manage development work.


Skills and tools

Product Manager
Product Analyst
Product Strategist
Figma
Notion

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