What's included

• Brand Discovery Blueprint

  A tailored document that captures the heart of our collaboration. After our deep dive into your brand through a strategy session or questionnaire, you'll receive a blueprint that includes: A summary of key insights A thoughtfully curated mood board This becomes the north star for every design decision, ensuring alignment with your vision.

• Logo Suite

  Your brand’s signature mark, crafted with care to stand out and stay memorable. Primary Logo: The hero of your brand identity. Secondary Logo: Versatile variations for different applications. Favicon: The tiniest yet powerful version of your brand. Submarks: Optional, but impactful mini logos for extra flexibility. All are provided in high-quality formats suitable for both print and digital platforms.

• Custom Color Palette

  A perfectly balanced color scheme that reflects your brand’s personality and creates a consistent, recognizable look across all touchpoints. Think of it as the DNA of your brand’s visual story.

• Typography Set

  Fonts that speak the language of your brand. Bold and engaging headers Clear and readable subheadings Elegant body text This combination ensures your written communication feels as cohesive as your visuals.

• Brand Elements & Patterns

  Your visual identity goes beyond the logo. I’ll create up to five custom brand assets, such as patterns, graphic elements, or icons, that enrich your brand and provide that extra flair across all mediums.

• Mockups That Inspire

  See your new identity in action with realistic, high-quality mockups. Whether it’s on stationery, a website, or social media, these visuals help you imagine (and share) how your brand comes to life in the real world.

• Brand Guidelines Booklet

  Your brand’s bible. This comprehensive guide ensures your identity stays consistent and professional, no matter who’s handling it. It covers: Logo placement and variations Official color codes Typography hierarchy Dos and Don’ts for imagery and design It’s everything you, your team, and your partners need to keep your brand cohesive.

• Revisions with Care

  Your feedback is part of the process. To ensure everything feels just right, you’ll have two rounds of revisions for core assets (marked with an asterisk*).