Brand Identity Design

Starting at

$

2,500

About this service

Summary

Through collaboration, we'll unveil the heart of your brand, its core values and essence. This understanding will blossom into a captivating visual language, starting with the exploration of color palettes, typography, and design elements through mood boards. Each visual element will be meticulously chosen to perfectly reflect your message and resonate with your audience. We'll then move beyond design to craft a captivating logo that amplifies your brand's objectives. This process will begin with initial sketches and proceed through collaborative refinement until the perfect logo emerges, capturing your brand's spirit and inspiring loyalty. Finally, your brand's identity will be carefully documented in a comprehensive guidebook, ensuring consistent application across all platforms and empowering you to communicate your brand effectively, building deeper connections with your audience.

What's included

  • Research & Structure

    Through collaborative listening, we'll structure your ideas and needs into a comprehensive format guiding the design process. This includes crafting mood boards to explore color palettes, typography, design, text, and the overall aesthetics of your brand identity. Our goal is to ensure every visual element seamlessly aligns with your brand's message and voice.

  • Creating a Logo Mark

    With the guidelines established, we move beyond content to design a logo that amplifies your brand's objectives. We'll present initial sketches, then collaboratively refine them until the logo perfectly reflects your message and purpose. This process encompasses logo sketches, mockups, wordmarks, logomarks, and color selection.

  • Brand Guideline

    we'll create your brand guidebook, a comprehensive document outlining the fundamental principles for presenting your brand consistently across all platforms. This guidebook will include clear instructions on logo usage, color palette application, font selection, image styles, and brand voice. By establishing these clear guidelines, we ensure your brand is presented with consistency and clarity, leading to stronger brand recognition and a deeper connection with your audience.


Duration

3 - 6 weeks

Skills and tools

Brand Designer
Logo Designer
Visual Designer
Adobe Illustrator
Adobe Photoshop
Affinity Designer

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