Graphic Design and Brand Identity by Rachael WardGraphic Design and Brand Identity by Rachael Ward
Graphic Design and Brand IdentityRachael Ward
Cover image for Graphic Design and Brand Identity
My process will cover:
Brand audit (examining your brand's positioning, messaging, visual identity and current assets)
Research and analysis (examining current brand and style guidelines, gathering feedback on current brand performance, researching the competition)
Concept direction
Design
Development
Delivery

What's included

Logo and usage
Logo artwork and guidance on usage
Colour palette
Outline of the colour palette and instructions for usage
Typography
Font choice and usage (note, font to be purchased at cost to client)
Example application
Demonstration of how the brand identity can be applied to your marketing collateral.
Brand guidelines
A comprehensive set of brand guidelines to ensure consistent application of your new brand identity.
Templates
Requirements to be determined, but typically you may include social media templates, document templates etc.
Contact for pricing
Tags
Adobe After Effects
Adobe Illustrator
Adobe InDesign
Animator
Graphic Designer
Illustrator
Service provided by
Rachael Ward Manchester, UK
20
Followers
Graphic Design and Brand IdentityRachael Ward
Contact for pricing
Tags
Adobe After Effects
Adobe Illustrator
Adobe InDesign
Animator
Graphic Designer
Illustrator
Cover image for Graphic Design and Brand Identity
My process will cover:
Brand audit (examining your brand's positioning, messaging, visual identity and current assets)
Research and analysis (examining current brand and style guidelines, gathering feedback on current brand performance, researching the competition)
Concept direction
Design
Development
Delivery

What's included

Logo and usage
Logo artwork and guidance on usage
Colour palette
Outline of the colour palette and instructions for usage
Typography
Font choice and usage (note, font to be purchased at cost to client)
Example application
Demonstration of how the brand identity can be applied to your marketing collateral.
Brand guidelines
A comprehensive set of brand guidelines to ensure consistent application of your new brand identity.
Templates
Requirements to be determined, but typically you may include social media templates, document templates etc.
Contact for pricing