What's included

• Email Flows

  I can help set up all automation flows within Klaviyo such as: - Welcome flow - Abandoned Cart - Post-purchase flow - Back in stock - Site abandonment - Post-purchase instructional flow A/B testing will be done with all flows.

• Email Campaigns Setup (Monthly)

  Craft a monthly calendar with email campaigns that send out 3-4+ monthly campaigns depending on how large the email list is. These campaigns could be sales-driven but also educational to nurture your audience. Includes A/B testing.

• SMS Marketing

  - SMS Campaigns - SMS Flows - A/B Test SMS - Advanced SMS Segmentation - Report on SMS Monthly

• Email List Segmentation

  Segmenting your email list allows for a more personalized approach that converts better. - Engaged, Unengaged, VIP - Build located-based segments - Holiday shopper segments - Churn risk segments

• Email Deliverability Optimization

  List cleaning every 6 months; A/B test forms - CTA, design, incentives, page, form fields; A/B test tone/messaging in emails