Here are some common deliverables:
Content Pieces: This could include articles, blog posts, website copy, product descriptions, social media posts, whitepapers, case studies, etc.
Content Strategy or Plan: A document outlining the content strategy, including topics, target audience, keywords, tone of voice, publishing schedule, etc.
SEO Recommendations: If applicable, suggestions for optimizing content for search engines, including keyword analysis, metadata suggestions, etc.
Editing and Proofreading: Delivering polished, error-free content ready for publication.
Visual Content: Images, infographics, or other visual elements that complement the written content.
Content Calendar: A schedule outlining when each piece of content will be published or delivered.
Style Guide: Guidelines on tone, voice, formatting, and other stylistic preferences to maintain consistency across content.
Performance Reports: Analysis or reports on the performance of the content, such as engagement metrics, traffic, conversions, etc.
Revisions and Consultation: Depending on the agreement, provision for revisions and consultations to ensure the client's satisfaction.