Brand Core

Prior to engaging in any design work, I would need a description of your business to help me guide my decision making in designing.

Such a description includes:

A brief description of your business

Your mission and vision for the brand

Your target audiences' demographics {AGE, GENDER, LOCATION, INCOME CLASS, etc.}

Brand values

Brand attributes

Any design constraints you may have {SPECIFIC COLOURS/FONTS YOU WANT RETAINED IN THE BRANDING}