Identity work for founders who need the brand to hold up across a website, packaging and a year of social posts, not just look good in a presentation.

I've built identities across healthcare, hospitality, luxury remodelling and retail. The process starts with a moodboard so we agree on direction before anything gets designed, which saves both of us from three rounds of guessing. What you get

Discovery call and moodboard for direction approval

Logo suite: primary, secondary, and mark

Colour palette and type system

Brand guidelines PDF

All source files in Figma

Two rounds of revision