Email Writing

Luize Souza

Contact for pricing

About this service

Summary

I write emails that connect, engage, and get people to take action, whether it’s a high-converting sales email, a compelling newsletter, or anything in between. Every word is backed by a deep understanding of your audience, ensuring your message is clear, effective, and does what it’s meant to do. No gimmicks, just smart, strategic copy.

Process

Research Your Audience Before I write a single word, I need to know who I’m talking to. I’ll dive deep into understanding your audience – what they care about, what problems they face, and what motivates them. This allows me to create messaging that speaks directly to their needs and desires.
Define Clear Goals What do we want this email to achieve? Whether it’s driving sales, sharing valuable content, or building a connection, I’ll work with you to set a clear objective for the email. This helps ensure every part of the email works toward that goal.
Craft an Irresistible Subject Line The subject line is the first thing your audience will see, so it needs to grab attention right away. I’ll write subject lines that are engaging, curiosity-driven, and make people want to open the email. No gimmicks – just direct, punchy lines that lead to higher open rates.
Write the Email Body Now, with the strategy in place, I’ll start writing the email body. I’ll keep it direct, to the point, and in your brand’s voice. Every sentence will be focused on delivering value to your reader, with clear, compelling calls to action that guide them to take the next step.
Optimize for Conversion Once the draft is complete, I’ll go through the email and make sure every element is designed to convert. From the headline to the call-to-action button, everything will be strategically placed to encourage clicks, responses, and ultimately, the desired action.
Final Review and Refinement Before sending the email, I’ll take the time to review everything to ensure it aligns perfectly with your objectives and standards. Any necessary adjustments will be made to ensure the final email is clear, persuasive, and ready to deliver results.

What's included

  • Fully Customized Email Campaigns

    A complete suite of high-converting email campaigns, carefully designed to engage and drive results. From persuasive sales emails to attention-grabbing newsletters, every piece is crafted to align perfectly with your brand's voice and goals.

  • Irresistible Email Sequences

    Seamless, highly-effective email sequences for every stage of the customer journey. Welcome emails, nurturing sequences, abandoned cart emails, product launches, and re-engagement campaigns, each one built to build trust, drive sales, and keep your audience coming back for more.

  • Subject Lines That Demand Attention

    I don’t just write subject lines. I craft the perfect hooks that make your audience have to open your emails. Expect nothing less than high-performing subject lines and preheaders designed to maximize open rates.

  • Highly Personalized Templates

    Custom-tailored email templates for every audience segment, ensuring that each email feels personal, relevant, and speaks directly to the individual recipient. Say goodbye to generic blasts, and every message will hit home.

  • Unlimited Revisions to Perfect Your Message

    Your satisfaction is my priority. You’ll get as many revisions as you need to make sure the email copy is exactly what you envisioned. Every word will be fine-tuned until it’s perfect.

  • Campaign Strategy That Works

    A clear, actionable strategy for your entire email campaign. You’ll know exactly when to send, what to send, and why. We’re talking about a full roadmap to ensure your emails are working as hard as possible.

  • Optimized, Action-Driving CTAs

    Every Call To Action is crafted to move your audience into action. Whether it’s making a purchase, signing up, or engaging deeper with your brand, these CTAs are designed to create urgency, encourage immediate response, and maximize conversions.

Skills and tools

Content Writer

Copywriter

Email Newsletter Writer

Gmail

Google Docs

Google Drive

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