Discovery + research

Discovery and research are vital in the brand identity process as they provide valuable insights into market dynamics, target audience preferences, and competitor analysis, enabling the development of a strategic and differentiated brand identity.

Visual direction

Creative direction and mood boards are crucial as they provide a visual representation of the desired aesthetic. They ensure stakeholder alignment, foster collaboration, and guide the development of a cohesive and impactful brand identity.

Brand + logo concepts

Collaborating with our brand design team, we create a unique logo and brand identity that resonates with your target audience. By considering trends, colours, typography, and more, we craft visuals that effectively convey your story and evoke the desired message and emotions.

Brand guidelines

We'll create a comprehensive brand guidelines document that outlines the proper use of your logo, colour palette, typography, imagery, and other elements. This ensures that your brand is represented in a consistent and professional manner across all channels.

Marketing collateral

Marketing collateral refers to a collection of visually appealing materials that support your brand's marketing efforts. It includes items such as social assets, landing pages, print, and banners, designed to promote your brand and communicate key messages effectively.