What's included

• Brand Strategy

  We will start by defining brand strategy as the process of achieving long term goals during your organization’s evolution. Branding is a way to bring your organization’s intangible aspects like its authenticity, personality, reputation and unique selling proposition into one neat concept.

• Identity Design

  Following the brand strategy, we create assets that accurately reflect the company’s values, expertise, and solutions, and that resonate with the target audience, ultimately leading to increased brand recognition, customer engagement, and business growth. I will collaborate with the client to create a logo that embodies their brand and message. Examples of assets that will be created include Logo Design, Stationery, and Print Design.

• Web Design

  Following the identity design, I will design a website for the client in an effort to unify the experience throughout our communication networks. I will utilize UX/UI best practices to create an intuitive digital environment.