What's included

• Campaign & Lifecycle Strategy

  I can provide a comprehensive strategy aimed at improving your key KPIs. I combine ad hoc campaigns with lifecycle flows with automatically follow users through their user journey.

• Campaign & Flow Building

  I provide operational excellence in platforms like Braze, CleverTap, HubSpot, Klaviyo and more. Building email, push notification, in-app, SMS campaigns and flows.

• Reporting

  I provide campaign reporting on a weekly level, while drawing insights and recommendations for continuous improvement of results.

• A/B Testing

  I provide a systematical approach to A/B testing with a testing backlog, roadmap, implementation, analysis and learnings documentation. This result in measurable long-term results.

• Technical Support

  I can code HTML emails and in-apps, write conditional logic using Liquid, Handlebars or Jinja, use APIs and manage 3rd party integrations.

• Email Deliverablity

  I can manage IP warm-ups, fix bad deliverability and provide continuous support to maintain a pristine sender reputation by keeping up with best practices.