Data-Driven Paid Media Strategies: Scale Your Brand by Maisha NabilaData-Driven Paid Media Strategies: Scale Your Brand by Maisha Nabila
Data-Driven Paid Media Strategies: Scale Your BrandMaisha Nabila
Cover image for Data-Driven Paid Media Strategies: Scale Your Brand
I offer data-driven paid media strategies that maximize ROI across search and social platforms, specializing in audience targeting, creative optimization, and full-funnel campaign execution. With expertise in across multiple industries and performance marketing, I go beyond basic media buying—analyzing insights to refine strategies, optimize budgets, and drive scalable growth. What sets me apart is my ability to blend creative storytelling with analytical precision, ensuring every ad not only reaches the right audience but also converts effectively.

What's included

Paid Search Campaigns
Campaign Strategy & Setup - Keyword research & targeting strategy - Audience segmentation (demographics, interests, behaviors) - Competitive analysis - Ad account structure and organization - Budget allocation & bid strategy Campaign Management & Monitoring - Daily/weekly performance monitoring - Adjusting bids & budgets based on performance - Negative keyword implementation - Quality Score optimization Reporting & Insights - Custom performance reports (monthly) - Key metrics analysis (CTR, CPC, ROAS, conversions, etc.) - Competitive benchmarking - Strategy recommendations for scaling
Paid Social Media Marketing
Campaign Strategy & Setup - Audience research & targeting (custom, lookalike, interest-based) - Platform & ad format selection - Budget allocation & bid strategy - Competitive analysis Campaign Execution & Management - Audience segmentation & exclusions - Bid optimization & budget reallocation - Ad frequency & placement adjustments - Monitoring & troubleshooting underperforming ads Tracking & Analytics - Pixel & conversion tracking setup - UTM tagging for deeper insights - A/B testing performance analysis Reporting & Optimization - Weekly/monthly performance reports - Key metrics analysis (CPM, CPC, CTR, ROAS, conversion rates) - Data-driven recommendations for scaling or pivoting
Starting at$2,500 /mo
Schedule a call
Tags
Google Ads
Instagram
LinkedIn
Pinterest
Slack
Social Media Manager
Social Media Marketer
Social Media Strategist
Service provided by
Maisha Nabila Gainesville, USA
Data-Driven Paid Media Strategies: Scale Your BrandMaisha Nabila
Starting at$2,500 /mo
Schedule a call
Tags
Google Ads
Instagram
LinkedIn
Pinterest
Slack
Social Media Manager
Social Media Marketer
Social Media Strategist
Cover image for Data-Driven Paid Media Strategies: Scale Your Brand
I offer data-driven paid media strategies that maximize ROI across search and social platforms, specializing in audience targeting, creative optimization, and full-funnel campaign execution. With expertise in across multiple industries and performance marketing, I go beyond basic media buying—analyzing insights to refine strategies, optimize budgets, and drive scalable growth. What sets me apart is my ability to blend creative storytelling with analytical precision, ensuring every ad not only reaches the right audience but also converts effectively.

What's included

Paid Search Campaigns
Campaign Strategy & Setup - Keyword research & targeting strategy - Audience segmentation (demographics, interests, behaviors) - Competitive analysis - Ad account structure and organization - Budget allocation & bid strategy Campaign Management & Monitoring - Daily/weekly performance monitoring - Adjusting bids & budgets based on performance - Negative keyword implementation - Quality Score optimization Reporting & Insights - Custom performance reports (monthly) - Key metrics analysis (CTR, CPC, ROAS, conversions, etc.) - Competitive benchmarking - Strategy recommendations for scaling
Paid Social Media Marketing
Campaign Strategy & Setup - Audience research & targeting (custom, lookalike, interest-based) - Platform & ad format selection - Budget allocation & bid strategy - Competitive analysis Campaign Execution & Management - Audience segmentation & exclusions - Bid optimization & budget reallocation - Ad frequency & placement adjustments - Monitoring & troubleshooting underperforming ads Tracking & Analytics - Pixel & conversion tracking setup - UTM tagging for deeper insights - A/B testing performance analysis Reporting & Optimization - Weekly/monthly performance reports - Key metrics analysis (CPM, CPC, CTR, ROAS, conversion rates) - Data-driven recommendations for scaling or pivoting
$2,500 /mo