What's included

• GA4 & GTM Linking

  Setup audiences & goals in Google Analytics 4 Setup enhanced conversion tracking in Google Tag Manager Correctly link with Google ads account Import goals, conversions and audiences

• Keyword Research

  Keywords researched that are specifically relevant to the business and the business goals Suggestions of keywords by campaign type

• Campaign Structure Proposal

  Proposal for how we structure the campaigns in terms of campaign type, keywords and and groups.

• Ad Content Proposal

  I will write the ad content for each ad group and send over for your approval/tweaks

• Integration

  Once you are 100% happy with the keywords, ad copy and campaign structure I will integrate the new campaigns into your Google ads account.

• Ongoing Optimisation

  The account can be regularly monitored and optimised to maximise conversion rates.

• Ongoing Reporting

  We can setup Looker Studio reports with scheduled email delivery so all parties get easy to understand reports on performance.