Expert Google Ads Campaign Creation & Management

Tom Bagshaw

Starting at

100

/hr

About this service

Summary

High level Google ads campaign creation and optimization. I am a British expert in this field with over 14 years of experience. I will handle every aspect of the campaign including campaign creation, ad copy, ongoing optimisation, GA4 & GTM linking. Reporting via Looker Studio. Ongoing video calls ensuring you are in the loop with performance.

Process

Video call with myself so I can get an understanding of your business and campaign goals.

Setup goals, conversion tracking and audiences using Google Tag Manager and Google Analytics 4

Keyword research and campaign structure proposals

Ad content proposals

Video call to discuss proposals

Integration of final proposals

Ongoing optimisation of ads account

What's included

GA4 & GTM Linking
Setup audiences & goals in Google Analytics 4 Setup enhanced conversion tracking in Google Tag Manager Correctly link with Google ads account Import goals, conversions and audiences
Keyword Research
Keywords researched that are specifically relevant to the business and the business goals Suggestions of keywords by campaign type
Campaign Structure Proposal
Proposal for how we structure the campaigns in terms of campaign type, keywords and and groups.
Ad Content Proposal
I will write the ad content for each ad group and send over for your approval/tweaks
Integration
Once you are 100% happy with the keywords, ad copy and campaign structure I will integrate the new campaigns into your Google ads account.
Ongoing Optimisation
The account can be regularly monitored and optimised to maximise conversion rates.
Ongoing Reporting
We can setup Looker Studio reports with scheduled email delivery so all parties get easy to understand reports on performance.

Skills and tools

SEO Specialist

Search Engine Marketer

Google Ads

Google Analytics

Google Tag Manager

Looker Studio

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