So, when I'm offered the responsibility of managing the socials of a company, I would be satisfying the needs of the company which is being an interactive person and growing an interactive audience which therefore builds engagement. Producing interactive & knowledgeable posts, uploading them on all the socials, and interacting with the responses received through chat and comments. Frequently updating the audience with changes like new additions inside the company and vice-versa which are to be shared is what I would be doing as an SMM. (Out of context: Have experience over 2 years, grew multiple Instagram pages to over 20k followers, collectively 60k followers. Available to share projects in-chat and not in the projects section.)