Brand Identity and Strategy by Willow Daigle

Brand Identity and Strategy by Willow DaigleBrand Identity and Strategy by Willow Daigle

Brand Identity and Strategy

Willow Daigle

Contact for pricing

About this service

Summary

Offer comprehensive brand identity development, including logo design, color scheme selection, typography, and overall brand strategy to help clients establish a strong and cohesive brand presence.

What's included

Creative Direction
A mood board or style scape to define your distinct look and feel
Logo Design and Brand Mark
A primary and secondary logo, brand mark, and social media logo icon
Typography Suite
Font selection and usage to compliment your brand identity
Branding Guidelines
A PDF document outlining how to use your branding assets to keep your identity consistent
Launch Design
A social media post design to announce your new brand or website
Colour Palette
A complimentary combination that defines your brand, with codes for the colours
Print Design
Business cards, gift certificates, client guides, or anything else you'd put on paper
Brand Strategy
Competitive analysis, brand positioning, and defining your brands values, vision and personality

Skills and tools

Brand Design

Brand Strategist

Visual Designer

Adobe Illustrator

Adobe Photoshop

Figma

Industries

Design

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